Through pioneering multidisciplinary research, you are challenged to develop an understanding of how to leverage current developments in the business environment. program provides an evenhanded appreciation for state-of-the-art knowledge and effective implementation, attained through a mixture of lectures, case study analysis, and discussion groups.
The total program comprises 8 modules of two days each. Each module has a similar set-up:
- Before the module starts, each participant is required to conduct a preparatory assignment introducing students to the topic, as well as providing them with an opportunity to bring their own business challenges to class.
- At the start of each module a contemporary case is introduced, articulating the tension guiding the module. Key challenges will be identified, as well as solutions to deal with the problem.
- State-of-the-art academic insights will be introduced with a focus on resolving the tension using different perspectives.
- Initial solutions are re-assessed through discussion, in-class assignments, case analysis, and presentations.
- Participants have an opportunity to present their own case (description, challenges, questions) and through dialogue and discussion insights are made applicable to participants’ contexts.
- If applicable guest speakers (academic and/or practice) are introduced to provide a deeper insight in the module’s content.
Each module is supported with on-line materials, including readings, examples, and videos.
||Name ||Content ||Tension ||Themes|
|October*||Module 1||Competing Globally||Global and local competition, internationalization
|November||Module 2||Corporate Entrepreneurship||Strategic flexibility, agility, resilience, organizational change & learning||change -
|December||Module 3||Leading Digital Strategy||Strategy-development, strategy context, digital ecosystems||leading -
|January||Module 4||Business Model Transformation||Business model innovation, adaptation||creation -
|February||Module 5||Collaborative Transformation||Alliances, business ecosystems, open innovation||cooperation -
|March||Module 6||Responsible Strategic Leadership||Corporate Social Responsibility, ethics, biases||creativity -
|April||Module 7||Building International Careers||Expats, cultural competences, rewards, learning, values and norms||relativism -
|June||Module 8||Leading Global Teams||High-performance teams, project / virtual / global, multi-team systems||uniformity -
* Modules are offered on Thursday/Friday, first week of the Month
** Complete at least six modules to obtain a Professional Programme Certificate
The modular program helps you discover new ways to tackle the strategic challenges and opportunities you face with regard to globalization, disruption, collaboration, and responsibly management. Rather than getting a checklist of best practices, you will develop the insights and skills that empower you to create winning action plans that will be neatly tailored to your own situation. It’s an opportunity to immerse yourself with fellow executives in a learning environment that cultivates an innovative mindset to bring back to your organization.
Module 1: 4 and 5 October 2018 (Week 40)
Module 2: 1 and 2 November 2018 (Week 44)
Module 3: 6 and 7 December 2018 (Week 49)
Module 4: 10 and 11 January 2019 (Week 2)
Module 5: 7 and 8 February 2019 (Week 6)
Module 6: 7 and 8 March 2019 (Week 10)
Module 7: 4 and 5 April 2019 (Week 14)
Module 8: 6 and 7 June 2019 (Week 23)
All modules will be organized at the VU-Campus
Module 1: Competing Globally
In a response to a more dynamic and complex business world, companies are required to accelerate strategy formulation and implementation. Moreover, competition has moved from the domestic to the world stage. The module focuses on how companies may enact growth (whether a MNE, SME, or start-up), promote entrepreneurship, secure funding, and operate across organizational boundaries.
Module 2: Corporate Entrepreneurship
To sustain a competitive edge companies are required to innovate and adapt to changing circumstances. The module focuses on the key question how to grow your company into a World-class innovator? What can you learn from leading innovators in the world such as Amazon, Tesla, Booking or (digital) start-ups? But also from companies with a successful legacy business like Royal DSM, BMW or ING for example, which are also very innovative at the same time?
Module 3: Leading digital strategy
To remain competitive companies increasingly rely on new technologies and accordingly have to adopt their strategies. This module focuses on how companies may enact digital-based strategies, use technologies to their advantage, and make their organizations resilient. Module features include, digital strategies, big data, block-chain, digitial platforms, etc.
Module 4: Business model transformation
To remain competitive companies increasingly rely on new business models and accordingly have to adopt their business practices. This module focuses on how companies may enact business model (change) strategies to their advantage and make their organizations resilient.
Module 5: Collaborative transformation
To remain competitive companies increasingly rely on forging, managing, and dissolving external relationships. This module focuses on how companies may use partnership strategies to their advantage and use external relations to enhance their organizations’ responsiveness. Whereas the module details on traditional partnership approaches, ample time is devoted to new emerging forms of collaboration, including business ecosystems and co-opetition.
Module 6: Responsible strategic leadership
Companies are increasingly confronted with a responsibility to respond to societal challenges and ethical issues, including climate change, alternative energy sources, and sourcing labor. The module focuses on how companies may engage in CRS and resolve ethical dilemmas.
Module 7: Building international careers
The growth of international business brings about new career paths as organizations increasingly grow their personnel by rotating employees between foreign countries. This module develops an understanding of how companies can benefit from people with work experience in multiple countries and how individuals leverage international assignments to grow their careers.
Module 8: Leading global teams
With the falling of trade barriers and advances of communication technologies, companies increasingly built teams with members from different geographic locations to take advantage of country specific advantages. The module explores issues around what makes global teams effective by considering how to improve individual performance and how to manage global teams.